$880K in pipeline from a 15,144-lead list that had already been written off.
A consumer finance broker handed us 15,144 contacts sitting on the dead pile. Leads they had paid for. Leads they had already called, emailed, SMSed, retried, and written off. The standard playbook says these leads are gone. Instead of giving up on them, they handed the entire list to the Database Reactivation agent.
- Reached out across the full list with personalised SMS
- Handled every inbound reply in real time, qualifying as it went
- Filtered out ~50 leads who no longer fit, disqualified before they ever hit a rep's calendar
- Booked the qualified ones straight into the diary
- Logged the warm-but-not-ready as future follow-up opportunities
Equivalent to ~53 weeks (a full year) of one rep doing nothing else, every working day.
That is what working this list by hand would have cost in pure labour. Most businesses do not do it for that reason. The economics never add up, so the leads stay dead. The AI made the maths work.
On top of the 220 booked meetings, another 89 leads raised their hand as interested and 65 actively re-engaged. None of them would have responded to another manual chase. The AI did all of it, end to end, without a single human-hour spent on outreach. Pipeline is calculated at the client's $4,000 average client value.